“Elections Are Won at the Grassroots, Not on Social Media” – Kaduna state Governor, Uba Sani tells El-Rufai
Kaduna State Governor, Senator Uba Sani, has downplayed the influence of social media in determining electoral victories, stressing that true power lies in grassroots mobilisation.
Speaking at an APC stakeholders’ meeting after the party’s victory in Saturday’s by-elections, Sani appeared to take a jab at his predecessor, Mallam Nasir El-Rufai, and criticised opposition parties for relying on online propaganda.
“There is no ballot box on Twitter, Instagram, or Facebook. Elections are won at the grassroots,” he said to the applause of party loyalists.
The Governor emphasized that while the opposition waged battles online, the APC focused on political engagement, inclusivity, and governance — strategies he said resonated with the people and secured their support.
“Our opponents chose to fight the propaganda battle, but we chose to fight the political battle. They lost because the people know who is working for them. We will not waste our time on social media noise-making, he added. Sani described the APCs victory as historic, noting that it broke long-standing barriers in communities that had never voted for the party since 1999.
“Since 1999, some communities have never voted for our party. But today, they stood with us because they saw inclusivity in action. We made a pledge to defend everyone, irrespective of religion, ethnicity, or party affiliation- and we kept it, he said.
