“It was planned, I’ve spent over N200m on promotion” – Jim Iyke shares purpose of fight with Uche Maduagwu

Veteran Actor, Jim Iyke has admitted that his much publicised fight with Uche Maduagwu was planned. The actor made this known during an interview with Chude Jideonwo. Months ago, Uche Maduagwu questioned Jim Iyke’s source of wealth, Jim tracked Uche down and attacked him for the insult on social media.

However, because Jim Iyke had released a movie; ‘Bad Comment’ with a similar storyline which made many conclude it was a stunt to promote his movie. Jim Iyke has now admitted that it was indeed a publicity stunt. He said he and his team came up with the plan and Uche Maduagwu was contacted and paid well for it.

The actor said he is too “strategic” to “jeopardize” the success of his film by actually getting into a real fight with Uche Maduagwu. He explained that he understands the thirst Nigerians have for gossip and bad news so he decided to tap into that to promote his movie.

“I’m not stup*d I will never make that kind of mistake, I called my sister, she said this will backfire, I said no, I understand the peoples’ mindset they are propensities to gossip and bad news. We buried over 200 million in the promotion of that film and people are still viewing it somehow, immediately there was a scandal it caught fire, he said